Research:Target Audience

This powerpoint below concludes the results we got from our survey answers.

Target audience research

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In order to research which type of audience is attracted to zombie horror and what influences them to watch the films. We designed a questionnaire. The questionnaire was sent to 40 people overall, 10 male teachers , 10 female teachers, 10 male students ranging from ages 11-16 and 10 female students also ranging from 11-16.
we created a mixture of pie charts and bar graphs to show our results.

This pie chart shows the ages of the people in which we recieved responses from.

The bar chart below shows what most influences people to watch horror films.

The pie chart below shows that the majority of people who filled in the survey would prefer to watch horror films in a group rather than alone.

The bar chart below shows what the people who took the survey thought should happen in the opening few minutes of a horror film.

The bar chart below shows which sub genre of horror films people would rather watch.

The next pie chart shows that the people we asked would rather watch a one off horror film rather than a sequel.

The pie chart below shows that the people in question would rather watch a horror film in the evening rather than the day.

The next bar chart shows whether the people in question would be influenced by their friends to watch a horror film.